Tall Poppy Named One of Australasia’s Most Innovative Real Estate Companies

13 December, 2019

Tall Poppy is a 2019 Top 20 Real Estate Innovator in Australasia, as judged by Elite Agent; a global real estate publishing and education company.

Each year Elite Agent collates a list of leaders in the real estate industry with a focus on innovation.  Tall Poppy’s unique model - combining high-quality service, lower fees and smart approach to back-office functions - has been recognised as an industry leader.  Tall Poppy is the only New Zealand company to make the Top 20.

Sam McIntyre, Tall Poppy Director, says the result validates the company’s innovative approach to real estate; delivering a better experience to sellers and buyers.

“Today, when most people think about innovation, the focus is mostly on technology but we’ve always believed innovation is more than that. Our centralised model, approach to agent remuneration and focus on delivering a high-value service to our vendors are just as important as the tech we use to deliver it.

Innovation sits at the heart of everything we do. To be recognised as a leader in this space across both Australia and New Zealand is exciting and a strong indication our model resonated with the industry and beyond,” says Sam McIntyre.

Tall Poppy plans to continue innovating in 2020 to stay ahead of the curve.

“We have experienced 100% growth in sales and our team in the last 12 months, and new initiatives will roll out in 2020. Our message to the industry is this - if you’ve been thinking about joining Tall Poppy, now is the time to do it,” says Sam McIntyre.